News: A Century of Olympic Posters, exhibition in London
May 26, 2008, from Lynn Parker

Olympic Games London 29 July-14 August 1948 Walter Herz ©Courtesy IOC / Victoria and Albert Museum 1948 Colour lithograph V&A: E. 331-2006

A Century of Olympic Posters 17 May - 7 September 2008 Victoria & Albert Museum, London Over the past 100 years, the modern Olympic Games have come to represent the pinnacle of athletic achievement, and now occupy a place on a global stage as 'the greatest sporting show on Earth'. This vibrant new exhibition will explore the fascinating representation of the Olympic Games through the intensely visual medium of the poster. Coinciding with the Beijing Olympic Games of 2008 and the build-up to London 2012, exhibits will be drawn from the V&A's rich collections of posters and ephemera, including stunning recent acquisitions. At a time when the Olympic Movement is promoting the new Youth Olympic Games initiative, and underlining the benefits that young people from all backgrounds can experience through sporting activity, this exhibition celebrates physical and sporting achievement and offers inspiration to the athletes of tomorrow. Get the Olympic spirit from the V&A Museum of Childhood Shop or the V&A Online Shop with 'A Century of Olympic Posters', published to accompany the exhibition, plus reproductions of Olympic Posters from past Games.